{"id":694,"date":"2022-05-15T03:43:56","date_gmt":"2022-05-14T19:43:56","guid":{"rendered":"https:\/\/fromideatocreation.com\/?p=694"},"modified":"2023-07-02T17:14:42","modified_gmt":"2023-07-02T09:14:42","slug":"%e4%be%86%e8%87%aa-google-%e7%9a%84-6-%e5%80%8b%e5%9c%96%e7%89%87%e5%84%aa%e5%8c%96%e6%8a%80%e5%b7%a7","status":"publish","type":"post","link":"https:\/\/fromideatocreation.com\/?p=694","title":{"rendered":"\u4f86\u81ea Google \u7684 6 \u500b\u5716\u7247\u512a\u5316\u6280\u5de7"},"content":{"rendered":"\n<p>\u5728 Google \u7684\u65b0\u5f71\u7247\u4e2d\uff0c\u958b\u767c\u8005\u5021\u5c0e\u8005 Alan Kent \u5206\u4eab\u4e86\u512a\u5316\u96fb\u5b50\u5546\u52d9\u7db2\u7ad9\u5716\u7247\u7684\u516d\u500b\u6280\u5de7\u3002<\/p>\n\n\n\n<p>\u96d6\u7136\u8a72\u5f71\u7247\u5c08\u9580\u91dd\u5c0d\u96fb\u5b50\u5546\u52d9\u7db2\u7ad9\uff0c\u4f46\u9019\u4e9b\u5efa\u8b70\u9069\u7528\u65bc\u4efb\u4f55\u63d0\u4f9b\u5927\u91cf\u5716\u7247\u7684\u7db2\u7ad9\u3002<\/p>\n\n\n\n<p>\u5e95\u4e0b\u8b93\u6211\u5e36\u60a8\u5feb\u901f\u4e86\u89e3\u90a3\u4e9b\u662f Google \u63d0\u5230\u7684\u8b93\u5716\u7247\u8f09\u5165\u66f4\u5feb\u3001\u66f4\u9ad8\u6548\u7684\u6280\u5de7\u3002<\/p>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">1. \u6d88\u9664\u5716\u7247\u7d2f\u7a4d\u7248\u578b\u79fb\u4f4d\uff08CLS\uff09<\/h2>\n\n\n\n<p>CLS \u6307\u7684\u662f\u9801\u9762\u4e0a\u7684\u5167\u5bb9\u5728\u8f09\u5165\u6642\u5f9e\u4e00\u500b\u5730\u65b9\u8996\u89ba\u4e0a\u79fb\u52d5\u6216\u8f49\u79fb\u5230\u53e6\u4e00\u500b\u5730\u65b9\u7684\u60c5\u6cc1\u3002<\/p>\n\n\n\n<p>\u96d6\u7136\u9019\u500b\u554f\u984c\u4e26\u975e\u5b8c\u5168\u7531\u5716\u7247\u5f15\u8d77\uff0c\u4f46\u5982\u679c\u4f7f\u7528\u4e0d\u7576\uff0c\u5b83\u5011\u53ef\u80fd\u6703\u5c0e\u81f4\u554f\u984c\u3002<\/p>\n\n\n\n<p>\u5728\u5927\u591a\u6578\u60c5\u6cc1\u4e0b\uff0cCLS \u5f88\u5bb9\u6613\u901a\u904e\u5728\u8f09\u5165\u904e\u7a0b\u4e2d\u5c0b\u627e\u9801\u9762\u4e0a\u7684\u79fb\u52d5\u4f86\u767c\u73fe\u3002<\/p>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">2. \u8abf\u6574\u5716\u7247\u81f3\u6b63\u78ba\u7684\u5927\u5c0f<\/h2>\n\n\n\n<p>\u70ba\u60a8\u7684\u5716\u7247\u9078\u64c7\u6b63\u78ba\u7684\u5bec\u5ea6\u548c\u9ad8\u5ea6\uff0c\u56e0\u70ba\u8f03\u5927\u7684\u6587\u4ef6\u9700\u8981\u66f4\u9577\u7684\u4e0b\u8f09\u6642\u9593\u3002<\/p>\n\n\n\n<p>\u7531\u65bc\u8a2a\u554f\u60a8\u7db2\u7ad9\u7684\u87a2\u5e55\u5c3a\u5bf8\u548c\u5206\u8fa8\u7387\u7684\u95dc\u4fc2\uff0c\u5c07\u5716\u7247\u8abf\u6574\u81f3\u6b63\u78ba\u7684\u5c3a\u5bf8\u53ef\u80fd\u6703\u5f88\u8907\u96dc\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u700f\u89bd\u5668\u81ea\u5df1\u88c1\u526a\u5716\u7247\uff0c\u4e0b\u8f09\u7684\u6642\u9593\u6700\u7d42\u6703\u6bd4\u9700\u8981\u7684\u9577\uff0c\u9019\u53ea\u6703\u62d6\u7d2f\u4e8b\u60c5\u3002<\/p>\n\n\n\n<p>\u6aa2\u6e2c\u5716\u7247\u5c3a\u5bf8\u662f\u5426\u6b63\u78ba\u7684\u4e00\u7a2e\u7c21\u55ae\u65b9\u6cd5\u662f\u4f7f\u7528 PageSpeed Insights\uff0c\u5728\u5831\u544a\u4e2d\u300c\u6a5f\u6703\u300d(Opportunities) \u5340\u57df\u4e0b\u6703\u7d66\u4e88\u63d0\u793a\u3002<\/p>\n\n\n\n<p>\u4e00\u65e6\u60a8\u627e\u51fa\u4e86\u5927\u65bc\u5fc5\u8981\u7684\u5716\u7247\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528\u97ff\u61c9\u5f0f\u5716\u7247\u7b49\u65b9\u6cd5\u4f86\u89e3\u6c7a\u554f\u984c\u3002<\/p>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">3. \u4f7f\u7528\u6700\u4f73\u7684\u5716\u7247\u6587\u4ef6\u683c\u5f0f<\/h2>\n\n\n\n<p>\u8003\u616e\u5716\u7247\u7684\u6a94\u6848\u683c\u5f0f\uff0c\u4f8b\u5982\u662f\u4f7f\u7528 PNG\u3001JPEG \u9084\u662f webP  \u6a94\u6848 \u3002<\/p>\n\n\n\n<p> \u6a94\u6848 \u683c\u5f0f\u6703\u5f71\u97ff \u6a94\u6848 \u5927\u5c0f\uff0c\u56e0\u6b64\u9078\u64c7\u6b63\u78ba\u7684\u683c\u5f0f\u9700\u8981\u4ed4\u7d30\u8003\u616e\u3002<\/p>\n\n\n\n<p>\u6bcf\u7a2e\u683c\u5f0f\u90fd\u6709\u512a\u7f3a\u9ede\u3002 \u4f8b\u5982\uff0cJPEG \u548c webP \u5f80\u5f80\u5177\u6709\u8f03\u5c0f\u7684\u6a94\u6848\u5927\u5c0f\uff0c\u5118\u7ba1\u662f\u4ee5\u72a7\u7272\u5716\u50cf\u8cea\u91cf\u70ba\u4ee3\u50f9\u3002<\/p>\n\n\n\n<p>\u4f46\u662f\uff0c\u8cfc\u7269\u8005\u53ef\u80fd\u4e0d\u6703\u5bdf\u89ba\u5230\u5716\u7247\u54c1\u8cea\u7684\u4e0b\u964d\uff0c\u901f\u5ea6\u5e36\u4f86\u7684\u512a\u52e2\u53ef\u80fd\u5f88\u5927\u3002<\/p>\n\n\n\n<p>\u8981\u6aa2\u6e2c\u60a8\u7684\u7db2\u7ad9\u662f\u5426\u53ef\u4ee5\u5f9e\u4f7f\u7528\u4e0d\u540c\u7684\u5716\u7247\u683c\u5f0f\u4e2d\u53d7\u76ca\uff0c\u8acb\u67e5\u770b PageSpeed Insights \u5831\u544a\u4e2d\u7684\u4ee5\u4e0b\u4e00\u4ee3\u683c\u5f0f\u63d0\u4f9b\u5716\u7247\u90e8\u5206\u3002 \u6b64\u5831\u544a\u5217\u51fa\u4e86\u53ef\u4ee5\u8f49\u63db\u70ba\u66f4\u6709\u6548\u6587\u4ef6\u683c\u5f0f\u7684\u5716\u7247\u3002<\/p>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">4. \u9069\u7576\u5730\u58d3\u7e2e\u5716\u7247<\/h2>\n\n\n\n<p>PageSpeed Insights \u5831\u544a\u7684\u201c\u9ad8\u6548\u7de8\u78bc\u5716\u7247\u201d\u90e8\u5206\u53ef\u7528\u65bc\u627e\u51fa\u9069\u5408\u58d3\u7e2e\u512a\u5316\u7684\u5716\u7247\u3002\u8a72\u5831\u544a\u9084\u986f\u793a\u4e86\u6f5b\u5728\u7684\u80fd\u7bc0\u7701\u7684\u6a94\u6848\u5927\u5c0f\u3002<\/p>\n\n\n\n<p>\u70ba\u60a8\u7684\u5716\u7247\u4f7f\u7528\u6b63\u78ba\u7684\u54c1\u8cea\u53c3\u6578\u4ee5\u6709\u6548\u5730\u5c0d\u5176\u9032\u884c\u7de8\u78bc\uff0c\u540c\u6642\u4fdd\u6301\u6240\u9700\u7684\u5716\u7247\u54c1\u8cea\u3002<\/p>\n\n\n\n<p>\u8981\u627e\u5230\u60a8\u6eff\u610f\u7684\u54c1\u8cea\u53c3\u6578\uff0c\u8acb\u5728\u60a8\u9078\u64c7\u7684\u5716\u7247\u8f49\u63db\u5de5\u5177\u4e0a\u4f7f\u7528\u4e0d\u540c\u6578\u503c\uff0c\u4e26\u524d\u5f8c\u591a\u65b9\u6bd4\u8f03\u591a\u5f35\u5716\u7247\u3002<\/p>\n\n\n\n<p>Google \u63a8\u85a6\u7528\u7db2\u7ad9 <a href=\"http:\/\/Squoosh.app\" target=\"_blank\" rel=\"noreferrer noopener\">Squoosh.app<\/a> \u4ee5\u6bd4\u8f03\u58d3\u7e2e\u548c\u4e0d\u58d3\u7e2e\u5716\u7247\u7684\u5dee\u7570\u3002<\/p>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">5. \u5728\u700f\u89bd\u5668\u4e2d\u5feb\u53d6\u5716\u7247<\/h2>\n\n\n\n<p>\u544a\u8a34\u700f\u89bd\u5668\u5b83\u53ef\u4ee5\u5b89\u5168\u5730\u5feb\u53d6\u5716\u7247\u591a\u9577\u6642\u9593\u3002<\/p>\n\n\n\n<p>\u7576\u60a8\u9001\u51fa\u4e00\u5f35\u5716\u7247\u6642\uff0c\u60a8\u53ef\u4ee5\u9001\u51fa\u5e36\u6709\u5feb\u53d6\u653f\u7b56\u7684 HTTP \u6a19\u982d\uff0c\u4f8b\u5982\u5efa\u8b70\u700f\u89bd\u5668\u5feb\u53d6\u5716\u7247\u591a\u9577\u6642\u9593\u3002<\/p>\n\n\n\n<p>\u540c\u6a23\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528 PageSpeed Insights \u5831\u544a\u4f86\u6aa2\u6e2c HTTP \u5feb\u53d6\u6a19\u982d\u662f\u5426\u5df2\u5728\u60a8\u7684\u7db2\u7ad9\u4e0a\u6b63\u78ba\u5730\u8a2d\u5b9a\u3002<\/p>\n\n\n\n<p>\u5f9e\u5831\u544a\u7684\u5feb\u53d6\u653f\u7b56\u5340\u584a\u88e1\uff0c\u80fd\u5920\u627e\u51fa\u53ef\u80fd\u53d7\u76ca\u65bc\u5feb\u53d6\u6539\u9032\u7684\u5716\u7247\u3002<\/p>\n\n\n\n<p>\u8981\u89e3\u6c7a\u60a8\u7db2\u7ad9\u4e0a\u7684\u554f\u984c\uff0c\u8acb\u67e5\u770b\u60a8\u662f\u80fd\u5920\u66f4\u670d\u52d9\u5668\u4e0a\u7684\u8a2d\u5b9a\uff0c\u4ee5\u8abf\u6574\u60a8\u7db2\u7ad9\u4e0a\u5716\u7247\u7684\u5feb\u53d6\u58fd\u547d\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u4e0d\u7d93\u5e38\u66f4\u6539\u5716\u7247\uff0c\u5247\u53ef\u4ee5\u8a2d\u5b9a\u8f03\u9577\u7684\u5feb\u53d6\u58fd\u547d\u3002<\/p>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">6. 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